Calista (Brand Identiy, Packaging)

Daisy has decided to open up her own flower delivery business. Inspired by her Japanese heritage and her mother’s mastery of Ikebana, the traditional Japanese art of flower arranging, Daisy aims to introduce this elegant practice to Western cultures. Her business not only focuses on reliable flower delivery but also on sharing the art and beauty of Ikebana with a broader audience.

 

Daisy’s flower delivery brand boasts a harmonious color palette drawn from the rich, earthy tones and vibrant hues of her bouquets. The design integrates elements of Japanese art to capture the serene elegance of Ikebana. This blend of dynamic colors and tranquil design creates a visually striking yet calming experience, reflecting both the beauty of the flowers and the grace of traditional Japanese craftsmanship. Additionally, a custom box system ensures that flowers are protected during transit, preserving their beauty until they arrive at their destination.